Poppin, Inc, is an innovative online retailer offering a distinctive collection of chic yet affordable workstyle products and an engaging shopping experience. I was brought in by co-founder Ken Seiff to help create a happy-making shopping experience for fun, creative, colorful office products. I worked with the startup’s first team to design a super-creative ecommerce experience that broke boring rules while still keeping things easy to use. Poppin raised $6M Series A in 2012 and $11.1 Series B in 2013. Read more about Poppin.