Unf*cked By Design
I was a guest Jackson Beale’s fantastic video podcast series! We talked for almost two hours about everything from career to Web3 UX. Here’s the official description:
Welcome to Unfucked by Design, the podcast that explores the intersection of design, technology, and social impact. In this episode we speak to Tamara Adlin. Tamra is a renowned expert in the field of User Experience Design. She's an author speaker. And in her words, a master of corporate on cluster fucking. Some of the topics we discuss include:
UX design for web three hype cycles and lessons learned from previous experiences.
Similarities between we3 and today's AI narrative.
How much a designer should know about your industry before you hire them.
00:00 Intoduction
05:38 Job Descriptions — how much do you need to know before you join a team as a UX pro?
08:05 Job application spreadsheet hack
23:08 Taking ownership of ourselves as a product
23:48 Make yourself usable
25:15 Goals setting as part of the persona development process
31:35 Goal posts switching
31:49 Re-establish measureable goals in design assets
33:40 Drafting an investor deck up front with goals to understand hypothesis
37:51 A north star hack, "Who's a company that's doing it well"
41:22 Reminding people what they already know, "everyone's a designer, really."
44:18 UX for Web3 & the Web3 20 Minute Masterclass
49:56 Web3 products are just mouse traps
51:20 Web3 dickheads not solving any problems people actually have
52:22 Web3 eliteism was an attractor
55:08 Gartner Hype Cycle Web3/AI, and where we are now for both
58:44 Deep Dive on Wallets
01:01:43 Getting some quick wins as designers
01:06:17 User Experience Metrics
01:06:38 How to use your power when you first arrive somewhere01:12:14 AI Hype Cycle Intro
01:15:12 AI: If people were demanding good information, we'd have nothing to worry about
01:18:49 Generating personas with AI and why this will fail
01:26:37 Giving your "Users" useful names & the five conversations you need to have to build "Alignment Personas"
01:33:12 The Anti-persona
01:38:35 Jason Frieds approach to shipping fast and testing in the wild.
01:44:24 Advice for AI early adopters